A new approach to investor relations
Segue Ventures is a global company, with clients in Canada, China, Israel and the United States
For more information, please see our case studies
The Segue Advantage
The key to our success is in providing our clients with exceptional results. We focus on helping our clients in three major areas: business fundamentals, internal and external corporate communications and stock valuations.
We get positive results by working closely with our clients to understand their business; preparing quality IR & PR products; communicating their investment value to investors and providing useful feedback to the management team.
Our Mission Statement
Segue Ventures provides superior business consulting, investor and public relations services to its clients to maximize business effectiveness and shareholder value.
Investor Advocacy: A New Approach to Investor Relations
At Segue Ventures, our investor and public relations approach enables shareholders become more than investors; they are also empowered to become our client companies’ investor advocates.
What is Investor Advocacy?
Investor advocacy is the ability to motivate a company’s investors to help promote the company. In our experience, activist shareholders help improve awareness to other investors, analysts, investment institutions and professional organizations. This in turn improves shareholder valuations.
Our results have been tremendous, with market valuations improving as much as 750% and growing the investor base over 200%.
Who needs Segue Ventures?
Most micro and small cap companies have neither the time nor the capabilities to develop and execute an effective investor relations program. Too often, large investor relations companies do not put the time and effort into supporting micro and small cap clients.
Segue Ventures has the right capabilities and commitment to better serve micro and small cap companies’ investor and public relations needs and has helped businesses from around the world, including Canada, China, Israel and the US.
Segue Ventures has helped several companies achieve impressive results. Many of our clients come to us with significant challenges, such as financial, regulatory and organizational deficiencies. We have a great record of resolving these and other issues and, in all instances, provide a value-added resource.
We have a unique capability to represent China-based businesses, with our in-house China expert and excellent business contacts in China and the US. We have experience with the listing process to the American Stock Exchange (Amex) and NASDAQ. For Canadian companies trading on the Toronto Exchange, we are able to assist in gaining access to US investors, market makers and listings.
In-Depth Planning Leads to Success
A distinguishing characteristic of Segue Ventures is our ability to develop business plans that work and then communicate them in a persuasive way to the investment and business communities. Working with our clients, we develop and integrate business plans, investor and public relations plans, crisis action plans, internal communications plans and policies.
Powerful Shareholder Analytics Capability
We use a powerful tool to give CEOs, Directors, and CFOs an understanding of their shareholders and trading activities. Through our partner company, InnerShare LLC, we provide quick, insightful and concise analyses of available shareholder data.
Our History
In the mid-90’s Segue Ventures founder Craig Bird began investing in micro and mid-cap stocks as a method to maximize investment returns. Unfortunately, most companies ineffectual investor relations made due diligence efforts unnecessarily difficult, if not impossible. Undeterred, Craig began calling corporate officers and networking with industry experts and other well-informed investors.
Within a few months, Craig knew more about investor attitudes and the stock market activity of the companies he researched than the corporate officers did. Furthermore, in a few short years, this investing methodology resulted in over 1000% profit.
From this success, Craig founded Segue Ventures to provide quality companies with the consulting, investor and public relations capabilities they deserve. Too many quality companies attempt to provide their own IR or they hire a large firm to do it, but both methods often result in failure.
What Does Segue Mean?
Our name, Segue Ventures, comes from the word Segue (pronounced seg’ way), which means to smoothly transition from one part to another without a pause.
Segue Ventures helps our clients make many transitions; from private to public; unnoticed to well known; micro-cap to small cap; OTC to a stock exchange; etc.
Case Studies
At Segue Ventures, we work hard to provide the results that Micro and small cap companies want.
Every company has its unique challenges, so we adapt our many capabilities to fit our client’s exclusive needs. To learn how we have helped other companies, please go to our “Case Studies” page.
MEET OUR TEAM BACK TO TOP